ImagiNation with Jackie Hart

Private Holdings

Jackie Hart

CEO & Founder of Private Holdings

Occupation: Jackie Jensen Hart, Founder & CEO of Private Holdings-The Merger of Boxers & Briefs- Loungewear-Underwear-Anywear-Sleep Tight gown

Age: 55

Favorite Productivity Tool: My favorite productivity tool is a “list”, crossed off and updated every day.

Most Recommended App: Ultimate Special Offer

Last Thing You Read: I am 2 books into the Game of Thrones series


Twitter & Instagram handle: @PrivateHoldings

Tell us about your journey? Our journey began 3 years ago when my husband decided boxers just weren’t doing “the trick”. After 40 years of being a boxer guy he said they now weren’t supportive enough. That’s when he came home with a package of those awful tighty whities. I said no way and proceeded to sew a pair of supportive briefs inside a pair of stylish boxers. Private Holdings became the only REAL boxer brief.

What what's your favorite part of your day? My favorite part of the day is morning- I am not worth shooting after 9 pm.

When do you feel most successful? I used to measure my feeling of successfulness in business based on sales, but the ups and down proved to be too much. While I am happy that we have been in over 150 stores, I am trying to measure success by taking each aspect of our business and handling it well with honesty and integrity. I have Baron Rothschild’s Maxims for business hanging on my desk.

What do you do to recharge when you’re feeling drained? I have to step away and do anything but underwear to recharge. I have been a runner with a group of ladies for 25 years so that’s always a go to and cheaper than a psychologist.

What do you know today that you wish you would have known when you first got started as an entrepreneur? From someone that “never” wanted to run a business because I knew how hard it would be, there have been a few surprises. I think the fact that it takes so long for a line to launch, between samples, changes and production. Thinking a year in advance was not my strong suit.

How do you optimize your day? I optimize my day by having a plan and of course referring to the trusty list.

Who is the person/people who allowed you to imagine more? My entire family and friends who listened to me for the last 3 years. Lots of which can’t believe we actually brought an idea to production.

What does imagining more mean to you and your story? Imagining more means explaining to the world what we are. Letting the world know what PH and Sleep Tight products really are.

If you could do more of one thing every day what would it be? See my grandbaby that lives in Chattanooga and do more of everything that needs to be done for every aspect of PH. The potential is unlimited, but I have discovered I am not.

Favorite social media platform? I like Instagram and GIFs.