Founder, The Creative Folks
Occupation: Founder, The Creative Folks
Favorite Productivity Tool: I recommend a few things based off different needs…
Google Drive is my/our best friend. The Creative Folks (TCF) operates completely virtual and our team works remotely (mostly) so when we have some type of back up drive like Google aside from our computers, it puts me at ease. Google Drive gives our team the opportunity to share and edit together because the company relies on each teammate to play their part in order to move along with a project.
Airtable is an online project management tool. We do not use it as much as we should, but it definitely helps when we need to lay out the scopes of a project and assign it to whoever to do it. When we do use it, we can see and anticipate how long a project will take, who will manage that project, who will send what to who etc.
Most Recommended App: Spark Email – Mac only! Sorry PC. I can have 10 email accounts (yes.. I know) opened at once and delete in mass, I’m talking about 100 emails can be gone in one swipe! It’s really awesome.
Last Thing You Read: I read a lot of newsletters and articles, can’t remember them all!
Twitter or Instagram handle: @thecreativefolks
Tell us about your journey? TCF started off as a blog in January 2018. I felt like I could be giving more value in blog format versus Facebook comment threads. When I launched TCF, I was really under the impression I was going to write about my journey as a non-traditional graphic designer. I never took classes but I’ve built myself an award-winning portfolio, but that was not how it turned out to be. I started getting interested writers who wanted to write about their journey, their tips, their hacks on their own creative avenues. Of course, I welcomed that content with open arms.
Then slowly we started team building. Art department created the merchandise, marketing department started finding ways to market us to the public. It was moving faster than I thought. During this time, of course it was not easy. We struggled understanding our purpose because we started as a blog. As of today we’re still thinking about our purpose on whether that’s going to be a content hub with events and resources for creatives (what we’re leaning toward) or a creative agency (what would bring in income faster). Regardless, the team is dedicated to the concept of TCF. Over the past year of being in Atlanta’s art community, we’ve built connections, partnerships, and created a fanbase. I think that is what drives all the members of TCF; the potential behind the company. Recently, we invested into an office space. This was something I didn’t imagine happening until year 2 or year 3. Overall, having that dedicated space, made us come closer as a team and work harder as well.
What what's your favorite part of your day? Mornings are my favorite!
When do you feel most successful? Whenever I meet any goals I set, both big and small goals.
What do you do to recharge when you’re feeling drained? I disconnect. There are days where my laptop goes cold because I just leave it on my desk and don’t charge it. Even though I still use my phone, when I’m drained I use it way less and instead I do something to take my attention away from whatever is draining. Perhaps catch up on a show, go somewhere and people watch, or spend time with family.
What do you know today that you wish you would have known when you first got started as an entrepreneur? I would wish for more self-confidence. I still lack in that as I over-worry about projects that I start. I worry about their turnout, will they succeed or fail, how will it affect me. I think to myself, “if I were more confident in myself and my ideas I wouldn’t care about it failing or succeeding, and instead just have fun.”
How do you optimize your day? Lately, I haven’t been able to do it, but I try to plan in advance and set out daily goals. When I set daily goals to meet, it makes me stay on track to get those things done. Once I get those tasks done, I feel like the day has been productive and in control.
Who is the person/people who allowed you to imagine more? Definitely the team. I think they’re so supportive of my ideas and help me craft better ideas when they aren’t the best ones. My family is second because they unconditionally support everything I do!
What does imagining more mean to you and your story? I think it means to be creative and ambitious. My time with TCF, we never stopped growing in both our company culture but also our ideas. We’re consistently imagining of new ideas and new ways we can do better. I think this helps keep us grounded even if we’re making small impacts here and there throughout the city, we’re still thinking on how to do better.
If you could do more of one thing every day what would it be? Interacting with the creative community in Atlanta. I think Atlanta’s art culture is huge and yet still expanding, which means there’s more room for us to come meet more people. When we talk to other creatives, there’s a spark of connection – something we thrive off of as a team.